Apple: Think Different

You know it is interesting what your kids can teach you. My son is a huge Apple Computer fan and recently posted on twitter an old Macworld Keynote by Steve Jobs. In that keynote, he said you had to think different about computers and referenced big computers that occupied big rooms. You had to think different when you bought a Mac because it was a totally different computer and it worked in a totally different way. It used a totally different part of your brain and it opened a new world for a lot of people.

Why all the Apple reference? Well the "green" cleaning approach is much like this. We need to think different. We have done things for years because that is the way we did it. We got okay results and we learned to live with that. Now however, we have new challenges and new technology and we need to think different. I am amazed at the results we see everyday the cost savings, the health savings, the ease of use, and great results yet we are so slow to change.

Apple has it right. Think different. We can change save and grow with new technology in the cleaning industry with great results if we could think different. Here at Healthier-Environments and Fuller Paper Company we think different and we can help change the world we live and work in with safe, healthy and effective new products. Thanks for the reminder Steve Jobs and thanks Jarrett for the twitter link.